Press Coverage

From local communities to national coverage — the story is getting out. See what people are saying about Fading West.

PBS Feature: Building the affordable housing solution

Affordable housing doesn't fix itself. Fading West Chief Business Development Officer, Eric Schaefer sat down with PBS to talk about what it actually takes to close the gap — starting with a 22-acre plot next to a Buena Vista high school, a zoning fight, a shortage of local tradespeople, and a decision to build a modular factory from scratch rather than wait for the system to catch up.

From Colorado to Maui, this is the story behind the build.

NEW YORK TIMES

Stack of newspapers with the front page of The New York Times visible, dated Saturday, July 25, 2020.

Why Do We Build Houses in the Same Way That We Did 125 Years Ago?

The tantalizing potential of factory-built housing, also known as modular housing, continues to attract investors and entrepreneurs, including a start-up called Fading West that opened a factory in 2021 in the Colorado mountain town of Buena Vista.

Colorful row of modern modular houses with large front windows and porches, set in a neighborhood with mountains and cloudy sky in the background.
Cover of TIME magazine, 2022, listing the 100 Most Influential Companies, with Fading West logo at the bottom.

TIME100 Most Influential Companies of 2022

America's housing inventory has hit its lowest level in 20 years — and the country is short nearly 7 million units. Entrepreneur Charlie Chupp's answer is Fading West, a factory-built housing firm delivering modular homes 95% complete and at least 25% more affordable than comparable market-rate homes.

Articles &
News Features

But wait… there’s more!

2026

2023

2022

2022

2021

2023

2021